AI and the Future of Marketing Webinar

Learn the Skills You'll Need to Succeed

AI is reshaping the marketing landscape, demanding new skills and fresh perspectives. In this expert-led webinar, industry leaders and academic researchers will explore how AI is transforming the way marketers work—and what it takes to stay ahead. Join us to learn how teams can upskill, adapt, and thrive in the future of marketing.

What You'll Learn in this Webinar

The AI-driven shift in marketing

How AI is changing the industry and reshaping traditional roles.

Emerging trends & future outlook

Key insights into where AI is headed and what it means for marketers.

How AI is influencing decision-making

Understanding its impact on creativity, personalization, and consumer engagement.

Expert perspectives on the future

Insights from academic researchers and industry leaders on staying relevant in an AI-powered world.

The evolving role of
marketers

Why strategic thinking and adaptability are more valuable than ever.

Challenges & ethical considerations

What marketers need to know about AI’s risks, biases, and responsible use.

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Learn from Industry Leaders

Bob Mitton

AI Change Management Strategist
Cofounder, Expera Consulting

SPEAKER

Jamie Hunt

Founder and President,
Solve Higher Ed Marketing

SPEAKER

Kay Peters

SVI-endowed Chair of Dialog Marketing and Professor of Marketing, Hamburg University, Germany

SPEAKER

Matt Weingarden

Executive Vice President, Communities & Journals, American Marketing Association

MODERATOR

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