The Executive Marketer Summit
IS AN EXCLUSIVE, HIGHLY VETTED ENGAGEMENT FOR CMOs AND MARKETING EXECUTIVES.
With limited seats available, we invite CMOs, VPs, SVPs, and EVPs to request an invitation to attend this exclusive gathering of industry leaders dedicated to the vanguard of marketing excellence.
May 7-8, 2026 • Chicago, IL


A CURATED EVENT FOR EXECUTIVES
The Executive Marketer Summit is an exclusive, invite-only event for executive marketing professionals. Designed to address real-world challenges, this vendor-free environment fosters meaningful connections and insights. Invite requests are reviewed to maintain a high-quality experience, where attendees explore how disruption fuels innovation and business growth.
"The AMA Executive Marketer Summit sparked a ton of ideas on how to capitalize on the disruptions of the day as a marketing leader. The sessions focused on different angles, with great speakers. Highly motivating and informative."
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Holding the title of CMO, CEO, VP or higher
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Not occupying a role that involves active selling to fellow marketers
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Leading an organization with 250+ employees
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Working at an organization with an annual revenue exceeding $10 million
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Managing a team of at least 10 full-time employees (this may vary by company size)
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Reporting within two levels of the CEO



BENNIE F. JOHNSON
CEO
AMERICAN MARKETING ASSOCIATION
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Bennie F. Johnson
Bennie F. Johnson is the Chief Executive Officer of the American Marketing Association. AMA is the largest community-based marketing association in the world, trusted by marketing and sales professionals to help them discover industry trends. AMA’s community of local chapters spans more than 70 cities and 320 college campuses throughout North America. AMA is home to award-winning content, PCM® professional certification, five premiere academic journals, and industry-leading live and virtual training events.
He most recently served as the Executive Director of AIGA, the largest professional association for design. AIGA grows the power of design as a professional craft, strategic advantage, business driver and catalyst for positive impact. While at AIGA, Bennie hosted the acclaimed Design Adjacent podcast and the design leadership fireside chat series from 2020 to 2022.
Currently, he serves on the Board of Overseers for Columbia University’s School of Professional Studies, and is a former Board Chair of the Smithsonian’s Anacostia Community Museum. Bennie is also a special advisor to the People’s Graphic Design Archive. He was recently named to the Board of the Phillips Collection in Washington, DC.
Bennie thrives on the connections between marketing, technology, education and innovation. With experience in strategic and consumer marketing, brand management and innovation management, he is drawn to opportunities that allow him to lead and create new modes for business engagement. He has broad experience growing brands, businesses and organizations with a special focus on venture launch and brand relaunch business environments.
Bennie graduated from Yale University with a B.A. and from Columbia University’s School of Professional Studies with a M.S., Strategic Communications.

NICOLE ALEXANDER
AUTHOR
ETHICAL AI IN MARKETING
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Nicole Alexander
Nicole M. Alexander is a global marketing and AI ethics leader who advises organizations on how to scale AI responsibly while building consumer trust and long-term business value. She holds adjunct faculty appointments in marketing and technology at NYU and Columbia University, and is the author of Ethical AI in Marketing: Aligning Growth, Responsibility, and Customer Trust.
Nicole has led global teams at some of the world’s most influential companies, serving as Global Head of Marketing at Meta, SVP of Innovation at Ipsos, and VP of Innovation for Greater China at Nielsen. As a strategic advisor, she partners with executive teams across technology, finance, healthcare, and consumer goods to navigate AI-driven transformation, risk, and ethical governance.
She serves on the boards of Per Scholas, which provides tech training to underrepresented communities, and The Loveland Foundation, which expands access to mental health services for Black women and nonbinary people.
Nicole holds an MSt in AI Ethics and Society from the University of Cambridge and an Executive MBA from TRIUM.

LOLA BAKARE
AUTHOR
RESPONSIBLE COMPANY
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Lola Bakare
Lola Bakare, Inclusive Marketing Strategist at be/co and Author of Responsible Marketing: How To Create An Authentic &Inclusive Marketing Strategy.
Lola Bakare is an innovative marketing strategist and the creative force behind the #responsiblemarketing movement. As the founder and owner of be/co, a boutique consultancy firm, Lola empowers brands and marketing leaders with strategic guidance, coaching, training, and workshops. Her groundbreaking initiative, Maximize The Movement™, won gold at the inaugural Anthem Awards, which celebrates mission-driven work globally.
With a career spanning leadership roles at The Daily Dot, PepsiCo, New World Pasta, Diageo, and Dell, Lola has shaped initiatives for iconic brands such as Gatorade, Ronzoni, and Smirnoff. As a consultant and speaker, she has partnered with notable companies across industries including Merck, Typeform, IBM, LinkedIn, Irvine Company, Novo Nordisk, OCVibe, Bloomi, Wilmington Trust Bank, Taylor Morrison, Thought Exchange, Vimeo, The Tory Burch Foundation, Pinterest, Kindred, Digital Undivided, &LiveRamp. Her contributions to the industry earned her a spot on Adweek’s 2023 Creative 100 List and recognition in Insider as one of the 13 Top Consultants and Experts advancing diversity in advertising.
A sought-after industry thought leader and accomplished writer, Lola’s insights have been published in major publications including Harvard Business Review, Marketing Brew, Adweek, and Contagious. She has shared her expertise as a panelist, moderator, and keynote speaker at prestigious events including Cannes LIONS, Brandweek, Reuters Strategic Marketing, SXSW, LinkedIn B2Believe, and Female Quotient spaces, as well as universities nationwide.
Named a LinkedIn Top Voice, Lola engages with a vibrant community of over 40,000 thought leaders and changemakers. In December 2024, she released her highly anticipated debut book, Responsible Marketing: How To Create An Authentic &Inclusive Marketing Strategy (Kogan Page)
Lola has been featured on Fox Business, Scripps, Adweek, Ad Age, Digiday, Business Insider, and many more!

TUSAR BARIK
SVP OF MARKETING
NEW YORK TIMES ADVERTISING
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Tusar Barik
Tusar Barik is SVP of Marketing at New York Times Advertising (NYTA) focused on long term Go-To-Market strategies and execution for the breadth of NYTA's Portfolio of Brands (News, Cooking, Wirecutter, The Athletic, Audio, and Games.). He and his team are focused on enabling and engaging agencies and customers to help them exceed their marketing goals and drive sustainable growth. Prior to joining The New York Times, Tusar spent over 7 years at LinkedIn as Senior Director of Marketing. Tusar has experience in Advertising, Marketing, and AdTech on the Agency, Client, and Consultant side. Tusar was recently named on Ad Age 40 Under 40 2025 list. Tusar currently lives in the US near Princeton, NJ with his wife, son, and daughter.

ROHIT BHARGAVA
FOUNDER
NON-OBVIOUS COMPANY
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Rohit Bhargava
Rohit Bhargava is on a mission to inspire more non-obvious thinking. He is the 3-time Wall Street Journal and USA Today bestselling author of ten books and is widely considered one of the most entertaining and original speakers on trends, innovation and marketing in the world. Rohit has shared the stage with big personalities like Jay Leno, Elon Musk and will.i.am and been invited to deliver “non-boring” keynotes and workshops in 32 countries around the world to change the way teams and leaders think at the World Bank, NASA, Intel, LinkedIn, Coca-Cola, Disney and hundreds of other well-known organizations. Prior to becoming an entrepreneur and founding the Non-Obvious Company and Ideapress Publishing, he spent 15 years leading marketing strategy at Ogilvy and Leo Burnett where he advised global brands on human behavior, marketing and storytelling. Outside his speaking and consulting, Rohit has taught persuasive speaking and global marketing as an adjunct professor at Georgetown University, is frequently quoted in the global media and has written for Inc, Entrepreneur and GQ magazines. Rohit lives in the Washington DC area with his wife and is a proud dad of two boys. He loves the Olympics (he’s been to six!) and actively hates cauliflower.

SABRINA CALUORI
CMO
CHIEF
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Sabrina Caluori
Sabrina Caluori brings a rare combination of marketing expertise, community building, and executive coaching experience to her role as Chief Marketing Officer — uniting a lifelong passion for supporting women leaders with 20+ years of building culture-defining brands.
Known for her leadership at the forefront of digital transformation, Sabrina served as CMO of Nickelodeon and EVP of Kids &Family Marketing at Paramount. Prior to these roles, Sabrina spent 13 years at HBO, where she built its award-winning digital and social practice and helped evolve the brand from linear television to streaming. Her work has earned four Emmy Awards, a Cannes Lions Grand Prix, over 25 Webby Awards, and a place in the Advertising Hall of Achievement.
After leaving Paramount in 2024, Sabrina made a personal pivot to become a certified executive coach, driven by a passion to support women executives. That decision deepened her connection to the very challenges Chief exists to solve: isolation at the top, the need for trusted guidance, and the power of intentional community.
As a CMO, executive coach, and founding Chief Member, Sabrina brings a multidimensional perspective to growing the Chief brand.
Sabrina is a first-generation college graduate and identifies as a lesbian and neurodivergent leader. She believes strongly that leadership can be both empathetic and effective. She holds a bachelor’s degree from The New College of California, an Executive Coaching Certification from Columbia University and the International Coaching Federation (ICF, ACC), a Neuroscience for Leaders Certificate from MIT and is a Certified Hogan Consultant.

DR. MARCUS COLLINS
AUTHOR OF FOR THE CULTURE, PROFESSOR AT ROSS SCHOOL OF BUSINESS
UNIVERSITY OF MICHIGAN
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Dr. Marcus Collins
Dr. Marcus Collins is an award-winning marketer and cultural translator. He is the former chief strategy officer at Wieden+Kennedy, New York, a marketing professor at the Ross School of Business, University of Michigan, and the author of the best-selling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want To Be. Marcus is an inductee into the American Advertising Federation’s Advertising Hall of Achievement and a recipient of the Thinkers50 Radar Distinguished Achievement Award for the idea most likely to shape the future of business management. His strategies and creative contributions have led to the launch and success of Google’s “Real Tone” technology, the “Made In America” music festival, and the Brooklyn Nets, among others. Before his advertising tenure, Marcus worked on iTunes + Nike sport music initiatives at Apple and ran digital strategy for Beyoncé. He writes a column for Forbes CMO Network and contributes to business scholarship.

RAY DAY
VICE CHAIR
STAGWELL
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Ray Day
Ray Day is Vice Chair of Stagwell and Executive Chair of Allison Worldwide. His role supports integration, innovation and growth at Stagwell and Allison Worldwide, with a particular focus on communications, public relations, corporate affairs, reputation, crisis readiness and directly serving as senior communications counsel for major clients around the world.
Ray is a recognized voice and leader in communications and public relations. He joined Stagwell in February 2020 with more than three decades of experience and insights as a chief communications officer leading global communications teams, brands and agencies. He is well-known for expertise in reputation building, content creation, data and analytics, crisis readiness and recovery, and communications team development.
Before joining Stagwell, Ray was IBM’s Chief Communications Officer, leading the company’s global Communications and Corporate Citizenship teams in more than 170 countries. His role included communications for all external and internal stakeholders.
Before IBM, Ray was Group Vice President of Communications and served 28 years with Ford. His accomplishments include transforming Ford’s communications model working with then CEO Alan Mulally. This led to the biggest improvement ever in the company’s corporate reputation and brand strength. He was cited as a key part the Ford transformation in the American Icon business book.
Ray’s global experience includes being based for four years in Europe, serving as head of Ford’s European Public Affairs, living in both Germany and the UK.
Before joining Ford, Ray was a reporter and editor in the Detroit area.
Ray has long been recognized on PRWeek’s Power List and the Holmes Influence 100. He serves on the Public Relations Society of America national board of directors and is 2025 chair; is a past chair of The Seminar, an annual global forum for senior communications leaders and executives; is a trustee for the Institute for Public Relations; board member for the USC Annenberg Center for Public Relations; and a member of the Page Society and PRSA Foundation. He has achieved Accreditation in Public Relations (APR) through PRSA.
He is a graduate of Wayne State University in Detroit, where he earned a bachelor’s degree in mass communications and currently serves on the Wayne State Board of Visitors.

GABRIELLE DOW
VP, MARKETING & FAN ENGAGEMENT
GREEN BAY PACKERS
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Gabrielle Dow
At a glance, Gabrielle joined the Packers organization as vice president of marketing and fan engagement on May 12, 2014. She has 30 years of experience in professional sports, entertainment and venues, including eight years with the Baltimore Ravens as vice president of marketing. The other pro sports experience includes the NHL’s Florida Panthers and AEG, marketing the NBA’s Los Angeles Lakers, as well as the Staples Center, Kodak Theatre and The Forum.
Gabrielle Dow, is in her 32nd year in professional sports and her 12th year as the Packers’ vice president of marketing and fan engagement.
Dow oversees retail operations, broadcast, marketing, brand engagement, business research and analytics, and game presentation.
Dow teaches a sports marketing MBA course at St. Norbert College. She also serves on the board of directors of Special Olympics Wisconsin, the Fox Cities Performing Arts Center and the Green Bay Country Club.
Born in San Francisco, Dow earned her bachelor’s, MBA and law degrees from the University of Oregon.

JOHN KENNEDY
MANAGING PARTNER
THE SORIUM GROUP
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John Kennedy
John is the Managing Partner of The Sorium Group, a boutique strategic marketing consultancy that partners with companies on the frontier of their industries. John is active in the early-stage venture community where he participates as an advisor/consultant, fractional CMO and investor.
Prior to going out on his own, John had an almost three-decade marketing career in b2b technology, culminating as a senior marketing and communications leader at several Fortune 100 brands. Notable leadership positions included: founding CMO of Conduent (formerly Xerox Services); CMO of Xerox; and a range of senior positions at IBM, including CMO of Global Business Services (now IBM Consulting), VP of Corporate Marketing and CMO of two geography units: Americas and Asia-Pacific.
John began his marketing career at Procter &Gamble in Brand Management working on both market leading brands like Downy Fabric Softener and classics like Spic n’ Span Floor Cleaner.
John received his MBA from Harvard University. He received a bachelor’s degree in economics and political science from the University of North Carolina at Chapel Hill. In addition to sitting on the AMA Board, John sits on several private company boards in the b2b technology and software sectors.

MATT KLEIN
CULTURAL RESEARCHER & FOUNDER
ZINE
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Matt Klein
Matt Klein is a Webby-winning writer, cultural researcher and strategist, empowering organizations to make sense of and stay ahead of cultural change. Leveraging a decade of experience in trend forecasting, innovation research, and strategic comms, Klein partners with brands, investors, journalists, philanthropies, the UN to provide provocative explanations of the emergent. He's a Partner at the Copenhagen Institute of Future Studies and founder of ZINE, a cultural intelligence and sensemaking think tank.

NADYA KOHL
CHIEF COMMERCIAL OFFICER
SKILLY
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Nadya Kohl
Nadya Kohl is an award-winning business leader, domain expert, and seasoned operator with over 25 years of experience in driving top and bottom line business growth by harnessing marketing, data, analytics, and technology for premier Media, Retail, Consumer Products, and Technology organizations. She has been a frequent industry commentator on data-driven digital marketing, customer analytics, privacy compliant identity management, location intelligence, business management, and “women in business” topics. She also currently serves on the Advisory Boards of early-stage data companies.
Nadya’s background highlights her ability to innovate at the intersection of data, technology and consumers – and to develop the next generation of experts. Most recently, Nadya served as Chief Marketing Officer and Head of Data Services/Decision Sciences at Volta Charging. Acquired by Shell [NYSE: SHEL] in 2023, Volta was the industry-leading electric vehicle charging and media company, and a key player in driving toward a clean energy future.
Her marketing leadership delivered strong top line growth, created new data monetization revenue streams, increased brand awareness of the benefits of a carbon-neutral charging and media network, established new client-centric content franchises, retained top talent, and set a foundation for continued growth in key markets.
Prior to joining Volta Charging, Nadya directed Marketing, Business Development, Data Sales, and Channel Partnerships at PlaceIQ, the leader in geolocation intelligence. Previous to that, Nadya held multiple positions overseeing corporate strategy, business development, digital platforms for Experian’s Marketing Services $1B global business, where she co-founded Experian’s global Audience Services platform – a pillar of the digital marketing economy today. Nadya completed her MBA studies at the University of Chicago Booth School of Business and earned her BBA in Economics with a minor in Philosophy, cum laude, from Loyola University of Chicago.

LAURIE LAM
CHIEF BRAND OFFICER
e.l.f. BEAUTY
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Laurie Lam
Laurie Lam is the Chief Brand Officer at e.l.f. Beauty, a multi-brand global portfolio which includes namesake brand e.l.f. Cosmetics, e.l.f. SKIN, Naturium, Well People and Keys Soulcare. She is responsible for strengthening e.l.f.’s branding and setting its strategy for growth across all categories, as well as championing their mission to make the best of beauty accessible to every eye, lip, face and skin concern.
With nearly 20 years of experience building global brands, she’s an accomplished business leader and dynamic marketer in the beauty industry. Prior to joining e.l.f. Beauty, Laurie was at L’Oréal USA where she has held several leadership positions within the group’s Professional Products Division and Consumer Products Division in the US, France and Asia-Pacific. Her experience spans across Marketing, E-commerce & Digital, Acquisitions & Business Development and Innovation.

POLLY NICHOLAS
CHIEF EXPERIENCE OFFICER
UNUM
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Polly Nicholas
Polly Nicholas is the Chief Experience Officer (CXO) of Unum Group, a Fortune 500 company that provides workplace benefits and services to employers of every size. As CXO, Nicholas has accountability for the end to end customer journey – driving awareness and perception of the Unum brand in the market all the way through influencing a client’s decision to renew and each touchpoint along the way. Specifically, Nicholas oversees Marketing, Field Effectiveness, Customer Enablement and Satisfaction.
A leader in the employee benefits space for more than twenty years, Nicholas is driving disruption in the industry by leveraging technology to enable more personalized, intuitive and scalable experiences. Nicholas joined Unum in 2021 as the Senior Vice President, Unum Solutions, where she led the successful expansion of the Solutions business, influencing innovation and solving key challenges for our customers. Prior to Unum, Nicholas held leadership roles at global firms Alight Solutions and Aon Hewitt, launching new offerings and driving growth. Dedicated to enhancing customer experience and driving financial performance, Nicholas is a proven leader with a track record of change management and P&L growth.
Throughout her career, Polly has remained passionate about connecting people, purpose and results to drive meaningful impact for customers and create opportunities for fulfilling work for the teams she leads. In her role as CXO, Polly ensures an unwavering customer focus remains at the forefront of innovation, and brings together strategic capabilities, technology, and insights to define the benefits experience of the future, shape the Unum brand value story in the market and ensure excellence for customers.

SHELLEY WILLINGHAM
CHIEF GROWTH OFFICER
THE CENTER FOR ORGANIZATIONAL EFFECTIVENESS, A WORKPLACE OPTIONS COMPANY
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Shelley Willingham
Shelley Willingham stands out as a seasoned entrepreneur, founder, and accomplished C-suite executive renowned for her multifaceted business expertise and often likened to a “Swiss Army knife” in the business world. With substantial experience across start-ups and large-scale, enterprise corporations, she’s forged an impressive track record of driving revenue growth, devising innovative business strategies, and fostering inclusive marketing practices and corporate cultures.
In her role, she leads the client acquisition strategy and execution while supporting each business unit's development. She focuses on enhancing customer value, building competitive differentiation, and driving revenue and profit growth.
Shelley speaks at various business events and leadership conferences, coaches and consults aspiring entrepreneurs and business owners, and is a frequent on-air contributor to CNBC.

FORESIGHT OF THE DISRUPTIONS AHEAD
- Identify the early insights, weak signals, and data trends that marketers must track to stay ahead of emerging disruptions
- Examine how macro forces—AI evolution, data privacy shifts, societal change, and sustainability mandates—will reshape marketing ecosystems
- Equip your teams and organizations with adaptive networks, scenario planning tools, and decision frameworks that enable agility, resilience, and ethical foresight
- Learn from cross-industry case studies where organizations successfully pivoted before disruption struck


IDENTIFYING BOLD OPPORTUNITIES FOR TRANSFORMATIVE CHANGE
- Dissect internal and external drivers of risk, including competitive dynamics, innovation demands, brand purpose, and organizational change
- Explore the psychology and structure of bold decision-making: how to turn uncertainty into innovation and setbacks into learning
- Unpack real-world examples of marketing disruptors that sparked growth, and the cultural conditions that enabled it
- Understand what blocks courageous action inside organizations and build playbooks for overcoming inertia
- Examine how to build risk-tolerant cultures and gain executive or board-level sponsorship for bold moves
STRATEGIES FOR INFLUENCING CHANGE AND DISRUPTION AS A MARKETING LEADER
- Strengthen your influence and credibility as a marketing leader navigating transformation
- Apply scenario planning, risk assessment, and communication strategies to drive alignment across finance, tech, and operations
- Build narratives that connect marketing’s strategic value to enterprise risk, revenue, and brand resilience
- Learn to “market internally” with the same precision used externally—using storytelling, data visualization, and financial fluency to lead with authority
- Gain tools for managing transformation fatigue and galvanizing teams through uncertainty

"Loved seeing marketers from all kinds of industries come together. It was so refreshing to realize we're all tackling the same challenges, just in different settings. And that moment when everyone admitted they're still figuring out this whole AI thing? Priceless! Made me feel way less alone in my marketing struggles. Definitely worth every minute spent there, and I've already got some new connections who get exactly what I'm dealing with day-to-day."


Technology & AI
Harness AI as a growth engine while navigating broader technology disruption. Make smarter investments in martech and AI, strengthen data governance, and embed AI ethics into decision-making.

Market Disruption
Explore the forces driving market disruption beyond technology, including AI’s influence on evolving roles, hybrid collaboration models, and new ways of working.

Marketing Talent
Overcome the shifting talent landscape by recruiting, upskilling, and retaining top performers while factoring in the social, cultural, and geopolitical factors.

Influence
Galvanize your organization. Build alignment across the C-suite, show the value of marketing initiatives and master executive skills to lead with impact.

Day 1 - Thursday, May 7, 2026
A day focused on foresight, disruption readiness, and understanding the forces reshaping marketing, organizations, and audiences.
8:00 a.m. Registration & Breakfast
9:00 a.m. Welcome & Why We Are Here
9:15 a.m. Seeing Around Corners: What Every Leader Wants and Needs to Know
The biggest question leaders have in today’s turbulent world is simple: What’s around the corner for my business, my organization and for society? Ray Day (Vice Chair at Stagwell, Executive Chair at Allison Worldwide, 2025 Chair of PRSA) will examine compelling data about the state of the consumer and the world today – and then delve into what it takes to move from reactive marketing and communications to true predictive strategy and execution through a digital-first, data-led and future-focused mindset.
10:00 a.m. Cohort Discussion
Break into small groups to discuss the key ideas from the previous session, debate their implications, and explore how they affect your organization’s disruption readiness. This session is designed to deepen connections and accelerate application.
10:35 a.m. The Discipline of Innovation — Leading Marketing Through Tech and AI Disruption
Technology, AI and beyond, is evolving faster than most marketing organizations can adapt. The challenge isn’t spotting the next big thing—it’s deciding what deserves your focus. In this conversation among marketing, experience, and growth executives, panelists will explore how they’re building disciplined decision frameworks that balance innovation with risk, ensuring every investment in martech and AI drives real business value—including how brands show up, are represented, and are discovered across AI-powered search, advertising, and recommendation environments.
They’ll share how data governance and ethical standards are evolving as core components of brand trust and visibility, and what it takes to lead teams that can flex and respond as both technology and customer discovery continue to shift.
Panelists:
- Nicole Alexander (Author of Ethical AI in Marketing)
- Moderator: Nadya Kohl (Chief Commercial Officer, Skilly)
12:00 p.m. Lunch & Networking
1:15 p.m. From Signals to Strategy — How Leaders Are Responding to Market Disruption
Disruption today is not only technological. It is cultural, social, and deeply human. Shifting values, evolving fan communities, polarized landscapes, and the growing influence of creators and independent voices are reshaping how brands earn relevance and trust. Audiences no longer experience brands through campaigns alone, but through ecosystems of content, commentary, and community. In this environment, leaders must interpret cultural signals in real time while staying grounded in enduring purpose.
In this conversation, panelists will explore how organizations translate macro forces into strategic action. From strengthening brand trust amid uncertainty to redefining category leadership and balancing performance with long-term equity, this session examines what it takes to lead brands in an era of decentralized influence and continuous change.
Panelists:
- Lola Bakare (Author of Responsible Marketing)
- Gabrielle Dow (VP of Marketing & Fan Engagement, Green Bay Packers)
- Matt Klein (Cultural Researcher & Founder, Zine)
- Moderator: Alex Morrison (Founder & CEO, Visionairies)
2:15 p.m. Interactive Forecasting Lab: Building a Non-Obvious Mindset
This lab equips leaders with a repeatable method for foresight. Led by Rohit Bhargava (Non-Obvious Company), it introduces the Non-Obvious Thinking framework, focusing not on predicting the future but on identifying meaningful signals, challenging conventional thinking, and translating early insights into action. The session emphasizes practical behaviors leaders can embed into daily work to strengthen foresight, strategy, and decision-making.
3:15 p.m. Break
3:30 p.m. The Human Side of Disruption — Redefining Marketing Talent for the Future
As marketing transforms, so do the people behind it. While AI and emerging technologies promise efficiency and scale, leaders are grappling with the human realities of change: fear, fatigue, uncertainty, and shifting expectations inside their teams. In this conversation, CMOs and senior marketing leaders will explore how these dynamics shape innovation, performance, and the ability to adapt in real time.
The discussion will highlight how strong culture enables faster experimentation, healthier teams, and more responsible growth, positioning talent and leadership as essential infrastructure in an era of constant disruption.
Panelists:
- Sabrina Caluori (CMO, Chief)
- Tusar Barik (SVP of Marketing, New York Times Advertising)
- Moderator: Laurie Lam (Chief Brand Officer, e.l.f. Beauty)
4:30 p.m. Cohort Discussion
Break into small groups to discuss the key ideas from the previous session, debate their implications, and explore how they affect your organization’s disruption readiness. This session is designed to deepen connections and accelerate application.
5:00 p.m. Break Before Tonight’s Networking Event
Take some time to refresh and recharge before the evening's festivities.
6:30 p.m. Dinner & Experience
Deepen cohort relationships, enable informal networking, and integrate learning through social connections.
Day 2 - Friday, May 8, 2026
A day focused on internal leadership, cross-functional alignment, and communicating with authority in moments of complexity.
8:00 a.m. Breakfast & Networking
8:45 a.m. Opening Remarks
9:00 a.m. Trailblazer Talk
Explore captivating stories of breaking the mold and reshaping the marketing landscape with bold, unconventional strategies. This session will shine a light on an individual or organization in an engaging interview-style setting, followed by an interactive Q&A segment.
10:00 a.m. The Power to Influence — Leading Change Across the C-Suite
In times of disruption, marketing leaders can’t simply adapt—they must galvanize. This conversation explores how marketing earns its voice at the center of enterprise transformation. Panelists will share how they build alignment across the C-suite, translate marketing impact into business language, and use influence—not authority—to move organizations forward.
Drawing from real-world experience and change-management frameworks, they’ll unpack how internal influence is cultivated: through credibility, storytelling, and the ability to connect brand strategy to financial, operational, and cultural outcomes.
11:00 a.m. Break
11:15 a.m. Influence Lab: From Insight to C-Suite Alignment
This capstone lab helps senior marketing leaders convert insights into influence by strengthening the executive skills needed to move ideas forward within complex organizations. Led by Shelley Willingham (Chief Growth Officer, The Center for Organizational Effectiveness, a Workplace Options Company), participants will focus on how to “market internally” with rigor, combining narrative clarity, data visualization, and financial fluency to translate foresight and bold opportunities into C-suite-ready strategic conversations that build alignment across the enterprise.
12:15 p.m. Closing
12:30 p.m. Lunch & Networking

THE BLACKSTONE
Autograph Collection
636 South Michigan Avenue
Chicago, IL 60605
We’ve secured an AMA room block at a special rate of $329 for single or double occupancy, excluding applicable taxes and fees (currently 17.4%, subject to change).
Or call (312) 542-3431 and reference American Marketing Association Executive Marketer Summit.
The reservation cut-off date is April 15, 2026, or when rooms sell out.
Hotel reservations must be canceled 24 hours prior to arrival to avoid a one-night room and tax charge.
Please note that hotel rooms booked outside the AMA negotiated block may not be eligible for the discounted rate. Those reservations may also have a different cancellation policy and will not be eligible for reimbursement in the case of event cancellation.
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NON-SOLICITATION POLICY
While we recognize the potential for business collaborations within our network, it is paramount that the Executive Marketer Summit remains a confidential and trusted environment for all participants.
We enforce a stringent non-solicitation policy, prohibiting any form of proactive sales or marketing efforts, as well as solicitation of goods or services intended to generate future business among Executive Marketer Summit attendees. This includes overt, indirect, and implied solicitations, unless expressly invited to do so. Spamming, such as posting repetitive or multiple variations of content, is strictly prohibited.

SECURE YOUR PLACE AMONG
MARKETING'S ESTEEMED LEADERS
With limited seats available, we invite CMOs, VPs, SVPs, and EVPs to request an invitation to attend this exclusive gathering of industry leaders dedicated to the vanguard of marketing excellence.
HOW ARE INVITE REQUESTS REVIEWED, AND WHAT IS THE EXPECTED RESPONSE TIME?
The AMA Business Team carefully evaluates invite requests based on the outlined criteria for acceptance.
After your request is assessed, you will receive an email outlining the next steps or providing the reasons for rejection.
If accepted, you will be provided a payment link.
Please note that your spot is not confirmed until payment is received. Given the limited availability, we recommend completing payment promptly.
WHY ARE EXECUTIVE MARKETERS IN ROLES THAT ACTIVELY SELL TO FELLOW MARKERS INELIGIBLE TO ATTEND?
To preserve the purpose and integrity of the event, we prohibit solicitation activities. This policy ensures that attendees can engage in meaningful discussions and establish authentic connections with their peers in a trusted environment.
WHAT ARE THE EVENT POLICIES?
By attending an AMA event, you acknowledge and agree to adhere to the established policies.
WHAT CAN I DO WHILE VISITING CHICAGO?
- Explore local attractions, dining, and experiences through The Blackstone’s Experiences page.
- For additional destination information, visit Choose Chicago. which offers details on events, neighborhoods, and travel tips.
- Information about accessibility around the city is also available on Choose Chicago’s Accessibility in Chicago page.
- To get around, the Chicago Transit Authority (CTA) provides convenient bus and train service throughout the city.
HOW DO I REQUEST ACCESSIBILITY ACCOMMODATIONS?
The AMA is committed to providing equal access to our meetings for all attendees. If you are an attendee with a disability and require program accommodations, please contact the AMA Support Center at (800) AMA-1150. A member of our staff will ensure that appropriate access arrangements are made. If you have specific disability-related needs for your hotel sleeping room, please be sure to communicate those directly to the hotel when you make your reservation. In an effort to provide the highest quality of service to all attendees, we require that details of all access requests be communicated to our office at least 14 days in advance of the beginning of the meeting.
